What has the greatest effect on the expectations people have when they walk into your church, student ministry, or whatever? I'd say that it is the environment.

• More than marketing
• More than word of mouth
• More than preconception

Think about it.

• Walk into an environment that's alive with chatter and laughter...get ready for some fun.
• Walk into an environment that's cold and sterile...get ready for something uncomfortable.
• Walk into an environment that's subdued and calm...get ready to relax.

So what do your environments lead people to expect about your church, student ministry or whatever?